Privacy Policy
Last updated: January 4, 2026
1. Introduction
Dental Lead Machine ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://www.dentalleadmachine.com or use our services.
By using our website or services, you consent to the data practices described in this policy. If you do not agree with our policies and practices, please do not use our website.
2. Information We Collect
2.1 Information You Provide Directly
We collect personal information that you voluntarily provide when you interact with our website:
Contact & Consultation Forms
When you fill out our contact or revenue audit forms, we collect:
- Full name
- Email address
- Phone number
- Practice/business name
- Practice location
- Monthly marketing budget range
- Current implant volume
- Business goals and objectives
- Any additional message or comments you provide
Appointment Booking (Calendly)
When you schedule a consultation through our integrated Calendly booking system, we collect:
- Full name
- Email address
- Practice/business name
- Location
- Preferred appointment date and time
- Any notes or questions you include
Calendly processes this data according to their Privacy Policy.
Communications
When you contact us via email, phone, or other channels, we may retain the content of your communications, your contact information, and our responses.
2.2 Information Collected Automatically
When you visit our website, we automatically collect certain information through cookies and similar tracking technologies:
- IP address and approximate geographic location
- Browser type and version
- Device type, operating system, and screen resolution
- Pages visited, time spent on pages, and navigation paths
- Referring website or source (how you found us)
- Date and time of visits
- Click patterns and interactions with page elements
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Service Delivery
- Respond to your inquiries and consultation requests
- Schedule and manage appointments
- Deliver the marketing services you have engaged us for
- Communicate about your account and our services
3.2 Marketing & Communications
- Send marketing communications about our services (with your consent)
- Provide relevant content and educational resources
- Follow up on consultation requests
3.3 Analytics & Improvement
- Analyze website usage patterns to improve user experience
- Measure the effectiveness of our marketing campaigns
- Understand how visitors interact with our content
- Identify and fix technical issues
3.4 Advertising & Retargeting
- Display relevant advertisements on third-party platforms
- Create custom audiences for advertising purposes
- Measure advertising campaign performance
3.5 Legal & Security
- Comply with legal obligations
- Protect against fraud and unauthorized access
- Enforce our terms of service
4. Third-Party Services & Data Sharing
We do not sell, trade, or rent your personal information to third parties. However, we use trusted third-party services to operate our business and deliver our services:
4.1 Analytics & Tag Management
Google Tag Manager (GTM)
We use Google Tag Manager to manage tracking scripts on our website. GTM itself does not collect personal data but facilitates the deployment of other analytics and marketing tags.
Google Privacy Policy →Google Analytics
We use Google Analytics to understand website traffic and user behavior. This service collects anonymous usage data including pages visited, time on site, and traffic sources.
Google Privacy Policy →4.2 Advertising Platforms
Meta (Facebook & Instagram)
We use Meta Pixel to track conversions from our Facebook and Instagram advertising campaigns, create custom audiences, and optimize ad delivery. This may involve sharing hashed identifiers with Meta.
Meta Privacy Policy →Google Ads
We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns and to show you relevant ads across Google's advertising network.
Google Privacy Policy →X (Twitter)
We may use X Pixel for conversion tracking and audience building for advertising campaigns on the X platform.
X Privacy Policy →4.3 Sales & CRM Tools
Apollo.io
We use Apollo.io for sales engagement and customer relationship management. Information you provide through our forms may be stored and processed in Apollo.io to manage our communications with you.
Apollo.io Privacy Policy →4.4 Scheduling
Calendly
We use Calendly for appointment scheduling. When you book a consultation, your information is processed by Calendly according to their privacy practices.
Calendly Privacy Policy →4.5 Other Sharing
We may also share your information:
- Legal Requirements: When required by law, court order, or governmental authority, or to protect our rights and safety
- Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction
- With Your Consent: When you have given us explicit permission to share your information
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- SSL/TLS encryption for data in transit
- Secure server infrastructure
- Input validation and sanitization to prevent attacks
- Rate limiting to prevent abuse
- Regular security assessments
- Access controls limiting who can view personal data
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
7. Data Retention
We retain your personal information for as long as necessary to:
- Provide services you have requested
- Maintain our business relationship with you
- Comply with legal obligations
- Resolve disputes and enforce agreements
When personal data is no longer needed, we will securely delete or anonymize it. Analytics data is typically retained in aggregate form for trend analysis.
8. Your Rights
Depending on your location, you may have certain rights regarding your personal information:
8.1 General Rights
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information
- Portability: Request your data in a portable format
- Objection: Object to certain processing of your information
- Withdraw Consent: Withdraw consent for marketing communications at any time
8.2 California Residents (CCPA/CPRA)
If you are a California resident, you have additional rights including:
- Right to know what personal information is collected and how it's used
- Right to delete personal information
- Right to opt-out of the sale or sharing of personal information
- Right to non-discrimination for exercising your rights
We do not sell your personal information. We may share information with advertising partners for targeted advertising, which may be considered "sharing" under CPRA. You can opt out of this by adjusting your cookie settings or contacting us.
To exercise any of these rights, please contact us at info@dentalleadmachine.com. We will respond to your request within the timeframe required by applicable law.
9. Third-Party Links
Our website may contain links to third-party websites, including social media platforms and partner services. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Our services are intended for business professionals and are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have inadvertently collected information from a child, we will take steps to delete it promptly.
11. International Data Transfers
Our services are primarily directed at users in the United States. If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers and third-party service providers are located. By using our services, you consent to this transfer.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on this page with a new "Last updated" date. We encourage you to review this policy periodically. Your continued use of our website after changes constitutes acceptance of the updated policy.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Dental Lead Machine
Email: info@dentalleadmachine.com
Phone: +1 (916) 347-2900
Location: Orangevale, CA
We aim to respond to all privacy inquiries within 30 days.